Deeyn Rhodes describes her store as "A vibe that's modern but a little more whimsical and playful". Thinking about that description it suddenly occurs to me that her ability to describe the spirit of Nannie Inez is just as bang-on as her ability to pick out good design.
In an internet driven world with Pinterest and Tumblr and blogs, everyone can curate their idea of good design. Having a store however, takes that to a whole new level. From the first time I walked into Nannie Inez I was impressed with her collection of goods. What is most impressive about it to me, is Deeyn doesn't just follow the popular blogs to put together her purchasing list, she actually gets out there and finds the good stuff. You know, like in the real world. Not online.
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